SPA Girls Podcast – EP161 – Cracking Christmas Promo Ideas

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With the holiday season fast approaching, the SPA Girls gathered to talk about their list of 12 Ideas For Christmas Promotion. Between the shopping, the relative wrangling, the wallet-aches and the end-of-year energy slump, it can be hard to manage your author promotion on top of that!

Listen up and we’ll (hopefully) ease your stress and you can go into the New Year refreshed and ready to rock your goals!

1.Do your own 12 days of Christmas promo

2.Plan out your FB posts, run holiday themed ads

3.Make your email newsletter festive:
-Recipes
-Links to Christmas carols
-How to decorate your Christmas tree and other tips

4.Consider a Festive cover change up

5.Build a holiday boxed set? (release for a month)

6.Reduce the price of your ebook after Christmas so all those people who got ereaders/giftcards will buy it

7.Share your Christmas Shopping/reading list.

8.Check retailer closing dates if you are loading a book in December (they may be closed) D2D suggest submitting your books before Dec 11th for all retail sites.

9.People love Christmas themed novellas, maybe plan one of these for next year.

10. Do a free giveaway, short story, novella or part one of a series as a giveaway.

11.Get a Christmas hashtag going

12. Get writing so you have a new release ready in the new year.

Helpful link:

https://www.draft2digital.com/blog/winter-holiday-is-coming/

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