SPA Girls Podcast – EP362 – Book Marketing Organization Made Easy

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Looking for tips to make your marketing tasks more organized and less stressful? This is the episode for you! From marketing bibles to free online tools, your book marketing should become a whole lot less overwhelming.

Plan your marketing early

• Know your goals
• Write out a simple plan
• Be consistent
• Take action on your plans
• Complicated vs simple
• Perfect is the enemy of done
• Limit what you’re doing – don’t try to do it all
• Brainstorm everything, then pick the most important to do first

Lists

• Write everything down.
• Look at it every day – reminds you what you’re doing
• Prioritize
• Important vs urgent matrix

Know your data

• Don’t just guess or think you know.
• Monthly scorecard
• Be consistent and regular
• Make decisions based on the data
• Make changes based on the data

Have everything prepared beforehand

• A folder of information or a marketing bible.
• Make it easier and faster for you to do the marketing you do on a regular basis

Resources mentioned:

Trello trello.com
Tick Tick ticktick.com
Heartbreathings with author Sarra Cannon

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