Tag: Facebook Ads

• February 28, 2024Guest Interview, Marketing, Advertising & Sales

  SPA Girls Podcast – EP437 – Facebook Ads For Beginners

  Creating and running Facebook ads has gotten a lot easier! Wondering how to delve into facebook advertising or had poor experiences in the past and wondering where you went wrong? This episode is for you!

• January 25, 2023Guest Interview, Marketing, Advertising & Sales

  SPA Girls Podcast – EP380 – Facebook Ads with Mark Dawson

  If there’s one person in the self publishing world who’s considered a bit of an expert at advertising… it’s Mark Dawson. This week Mark joins us in the SPA to talk about Facebook ads – how to set them up, what to do if they’re not working, and some of his best tips and advice to get them running well for you. He’s a genuine guy, and he still does all his own ads – which means he knows exactly what works and what doesn’t! Join us for another awesome podcast in the SPA.

• November 3, 2021Guest Interview, Marketing, Advertising & Sales, Self-Publishing Process & Tools

  SPA Girls Podcast – EP316 – Interview with Nicholas Erik

  Wondering how to get started with Facebook ads, but not sure where to start? Join us for today's podcast with Facebook ads guru, Nicholas Erik! Nicholas is a science fiction author with more than 20 books to his name. He's also written books for authors including The Ultimate Guide to Book Marketing and The Ultimate Guide to Productivity, as well as running courses about Facebook Ads, Amazon Ads and BookBub Ads for authors. He was awesome to talk to and gave a huge amount of useful information for authors - this is one of those episodes you really don't want to miss!

• August 5, 2020Guest Interview, Marketing, Advertising & Sales

  SPA Girls Podcast – Ep251 – Alana Terry, Facebook Ads for Authors

  Alana Terry is a 6-figure, USA Today bestseller with more than forty published Christian suspense novels. She hosts the Successful Writer Podcast which is a  fabulous marketing-focused podcast for indie authors of any genre. Alana has also created several highly regarded courses to help authors reach their dreams of achieving creative and commercial success. Today we're going to talk with Alana about how she uses advertising to grow her readership and how authors can navigate the sometimes confusing waters of Amazon ads and Facebook ads!

• July 8, 2020Marketing, Advertising & Sales

  SPA Girls Podcast – EP247 – What Advertising Is Working For Us

  This week we discuss what advertising is actually working for our romance, urban fantasy and cozy mystery books. From facebook to series promotions, we've picked up some helpfully tips and strategies for getting the most bang of your advertising buck! Click READ MORE to see our full notes and examples of Wendy's entire series rebranding!

• June 18, 2019Guest Interview, Marketing, Advertising & Sales, Mindset, Health & Writing Life

  SPA Girls Podcast – EP192 – Seven-Figure Success With Skye Warren – Part 2

  This is the second episode in the interview series with bestselling author and Facebook guru, Skye Warren. Skye has had a fascinating author journey, and in this second episode she talks to us about the changes she had to make with regards to her mindset before she could become successful as an author. If you've ever said that you can't do something that you know you need to do for your career, then you have to listen to this episode (and you probably need to have a look at your mindset, and what you're subconsciously telling yourself). And finally, she talks about Facebook Ads, and gives us some tips on how to make our own ads successful.

• April 17, 2019Marketing, Advertising & Sales

  SPA Girls Podcast – EP183 -Facebook Ads with Maria Luis (Part Two)

  Are your Facebook ads as successful as you want them to be? Do you wish you could make the kind of ads you've heard other authors boasting about? This is the episode for you! This week we delve back into Facebook Ads with Amazon Bestselling Author and all around lovely lady Maria Luis... She takes what she talked about last week, and adds to it, giving us the lowdown on how to make an ad convert into sales. Maria is super knowledgeable and informative, and gives us some amazing tips and insider advice on how to create and run successful Facebook Ads. If you've been wondering about Facebook ads, or trying to figure out how to make ads that convert, this is the episode for you!

• April 10, 2019Guest Interview, Marketing, Advertising & Sales

  SPA Girls Podcast – EP182 – Facebook Ads with Maria Luis (Part One)

  Not sure about how Facebook Ads work? Need to learn the basics? Join the SPA Girls as bestselling author Maria Luis breaks down Facebook Ads for us, from the beginning steps, to how to choose the best images; plus what to do, and what not to do, and everything in between!  This is the first part of a two part series on Facebook Ads from an author who has been successfully running her own ads for the last two years. It features loads of tips and advice for running ads, how to tell if it's a good ad, and how to scale up once you've got an ad that's working for you.  If you've been thinking about trying out Facebook ads, or have previously tried them only to be disappointed, then this is the episode for you! 

• May 16, 2018Guest Interview, Marketing, Advertising & Sales

  SPA Girls Podcast – EP135 – Interview with Maria Luis

  We were lucky enough to have contemporary romance author Maria Luis talking to us this week. She's super marketing-savvy, and talked on a range of topics, from how her launches have changed as she's learned more about the industry, to what kind of advertising she's been doing and her pricing strategy.  She's done some great reader engagement activities, including a serial on her website where she allows her readers to vote on what's going to happen next, and she talks about that, as well as diving deep into her techniques for Amazon Ads and Facebook Ads.  You'll want to break out the notebooks this week, I know we sure did!!

• September 5, 2016Self-Publishing Process & Tools

  SPA Girls Podcast – EP47 – Advertising for Authors

  This week we're without the delightful Cheryl, the light of our lives. It's a bit chaotic, but the three remaining SPA Girls managed to talk about the advertising that we've done recently and how it worked. We talked about the mailing lists that we've advertised with - think Book Bub, Ereader News Today, Freebooksy, Bargainbooksy, and Robin Reads - how we organised it, when we booked them for, and the results that we had. We also talk briefly about Amazon ads, and how you might use those kinds of ads in your promotional routine. We hope it helps you get an idea of the kind of advertising promotion that you might choose to do for your next launch or advertising schedule.