Tag: genre

• May 31, 2023Marketing, Advertising & Sales

  SPA Girls Podcast – EP398 – Marketing Books That Straddle Genres

  We talk on the SPA all the time about the importance of knowing what genre/sub genre you’re writing and what reader expectations for that genre are. But what happens if you’ve written a spectacular mashup of genres? Or you wanted to write a romance cross memoir? There’s no doubt it can be harder to market an off-genre book, so where do you start?

• January 27, 2017Writing Craft & Editing

  SPA Girls Podcast – EP66 – The Book of Your Heart Vs Writing to Market

  This week we talk about writing the book of your heart versus writing a book to market. What do these terms mean, and why should they matter to you? Writing the book of your heart means writing what you love, the book you've been dreaming about for your entire life, with the characters who feel like they're your best friends and the storyline that is going to rock the world. You know, that book. Writing to market is about researching the genres that are selling, finding out what the most popular tropes are and finding a storyline that you feel fits into the research you've been doing, and then writing that book. It could be a book you love, but that isn't always the case.

• December 8, 2015Self-Publishing Process & Tools

  SPA Girls Podcast – EP012 – Genre Break Down Challenge

  This week's episode is number twelve - that's right, we made it to three months! This episode was a challenge episode, and we each talked about the research we'd done on our particular genres - Trudi looked into the genre conventions of Paranormal Romance and Urban Fantasy (with a little bit of comparison between them along the way), Cheryl investigated Chick Lit and what makes it so good, Wendy waxed lyrical on the conventions of Historical Romance, and Shar rounded it all out by telling us about Contemporary Romance.

• November 30, 2015Self-Publishing Process & Tools

  SPA Girls Podcast – EP011 – All About Covers

  Welcome to the 11th episode of the SPA Girls Podcast! This week we're talking covers. It's a massive subject, and we've tried to cover the basics in this show. Having a really good cover in this crowded marketplace is a must-do. Not just a good cover, but the right cover for your book, and your genre. This will take time and research on your part, but it's time well spent in your self publishing journey. Basically, in a nutshell - don't try to do it by yourself! Hire a professional cover designer (not your next door neighbour's kid) who knows and understands the industry to create a cover for you.

• October 19, 2015Self-Publishing Process & Tools

  SPA Girls Podcast – EP05 – What Is Genre?

  This episode is all about genre - what it is, why you should know about it, and what it means to you as a self publishing author. There are certain conventions in every genre - especially in romance. No happily ever after? Then it's not romance, and your readers are going to be disappointed! This is why it's important to know your genre. Listen on for details ...