Guest Interview, Marketing, Advertising & Sales, Self-Publishing Process & Tools

SPA Girls Podcast – EP317 – StoryOrigin

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Evan Gow is the indie developer of StoryOrigin, a marketing tool and community of authors that work together to find reviewers, build mailing lists, increase sales, and stay on top of deadlines

Evan studied the strategies that authors use to build their mailing lists, find reviewers, increase sales, or manage deadlines for nearly 4 years, while building features to make using all of those strategies easier.

Cross-promotion
Group Promos (multiple authors promoting a landing page where you all list your books)
Newsletter Swaps (another author will promote your book directly in their newsletter – and vice verse – you promote theirs in your newsletter)
Goals
Finding reviewers (vetting reviewers, follow-up, pre- / post-publication, …)
Increasing sales (universal book links, newsletter swaps, …)
Building your mailing list (reader magnets, group promos, …)
Managing deadlines (word count tracking, newsletter planning, …)

Recently added – finding beta readers and collecting feedback.

https://storyoriginapp.com/

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The SPA Girls Podcast (SPA = Self Publishing Authors) stands as a trailblazing force in the publishing industry, captivating audiences worldwide since its inception in 2015. Crafted by four dedicated full-time New Zealand authors, the free weekly podcast delivers honest advice, expert interviews and actionable strategies for indie authors at all stages of their career.

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