Tag: Reader Engagement

• April 21, 2021Guest Interview, Marketing, Advertising & Sales

  SPA Girls Podcast – EP288 – TikTok and Instagram with Anne Malcom

  We have a terrible confession to make. We have no idea what we're doing when it comes to Instagram (well, Shar does, but the rest of us have no idea) and TikTok.  So we got in an expert. Someone who could tell us everything we ever wanted to know about how to post on social media to engage with readers and develop a deeper connection. (Because that's what it's about!)  Anne Malcom is an awesome Kiwi author, kicking butt and taking names in the Dark Romance genre. She's also genuine, savvy, and smart and knows all about connecting with readers in an authentic way. Which is why you need to listen to this episode! 

• May 31, 2018Guest Interview, Marketing, Advertising & Sales

  SPA Girls Podcast – EP137 – Talking about Facebook LIVE with Toni Kenyon

  This week we chat to Toni Kenyon, a New Zealand indie author of Pacific rockstar and billionaire romances. She gives us the inside scoop on some of the new techniques she's using to attract and engage with her readers. About two months ago, she decided to try two new ideas: firstly to do a regular weekly Facebook LIVE session, and secondly to write a weekly serial, where she gets reader input to decide what happens next.  She talks about what she's doing, why she decided to do it, and how it's all working out for her after more than two months of putting this type of content out to her readers. (HINT: It's going well!)